TrueCar, Inc. (NASDAQ: TRUE) announced today that Mike Darrow has been appointed President and Chief Executive Officer of TrueCar, Inc., and will assume a seat on TrueCar’s Board of Directors.
“Mike is a proven leader at TrueCar and within the automotive industry with over 30 years of experience at OEMs and other third-party automotive providers,” said Christopher Claus, Chairman of TrueCar’s Board of Directors. “We’re excited to start a bright new chapter for TrueCar with Mike’s strong and steady leadership at the helm.”
Mike Darrow has been with TrueCar for three years, having served as Interim President and Chief Executive Officer since May 31, 2019, following the retirement of TrueCar’s former President and Chief Executive Officer, Chip Perry. Prior to that, Darrow served as TrueCar’s Executive Vice President of OEM and Affinity Partner Development, as well as President of TrueCar’s ALG subsidiary.
“I’m extremely humbled and honored at the opportunity to lead this talented group of TrueCar employees,” said Darrow. “I’m so proud of the way the company united to launch our new brand and consumer experience earlier this year, which was no small feat. I look forward to working with the team as we continue to innovate and deliver a modern and world-class car buying experience that appeals to consumers and dealers alike.”
Submitted by Tanya Kohan, Associate Manager, Public Relations