Localicious, an intimate wine and food tasting fundraiser celebrating the flavors and personalities that make up the Santa Monica Farmers Markets and serves as the culmination of the Good Food Festival & Conference. The GFFC is a nationally significant event connecting the NGOs, businesses and individuals who are driving the Good Food Movement. Net proceeds benefit FamilyFarmed.org whose mission is to expand the production, marketing and distribution of locally grown and responsibly produced food in order to enhance the social, economic and environmental health of our communities.